In a world with over 1.3 billion websites and counting, keeping your website up and running is crucial to the success of your business. Unlike a storefront or warehouse, your website is accessible 24/7, 365 days a year. Thanks to the internet, customers can make purchases on demand, look up information whenever they please, and access your business no matter where they are. But we live in a world where even the biggest companies can be vulnerable to a security breach (Yes, Equifax, Target, and Amazon, I'm talking about you all). As a result, the cost of a hacked website can be very high.
So, if you fall in the overwhelmingly crowded pool of business decision-makers who think, "No one would ever want to hack me," you might want to think again. Cyber security crimes can happen to every type of business at any given moment. As of 2019, about 200 cyber-attacks happen every hour. From losing money in sales due to your site's downtime to having to payout affected customers, you will experience financial costs. And, it's not always sufficient to place a numerical value on the cost of a hacked website because the costs aren't always in dollar signs. A severe enough cybercrime committed against your business may cost you your customer base, your brand's reputation, your entire database with invaluable information the list goes on.